Winning 'Tis the Season Design

Widely popular among H-Quad residents, the sweater was even worn among staff and student faculty for its universal appeal.

Alternative designs for the H-Quad badge, focusing on staple sentiments of H-Quad.

Additional Branding Characters for H-Quad & Langmuir Hall

Since Langmuir Hall was so interconnected and heavily community-focused, I decided to hone in on the experiences that brought members of the community together. Campus football games, board games, and late-night events are just a few things that helped animate and connect the community.

Mug and Coffee Cup Mock Up

Langmuir Designs were to be used on additional merch sold to H-Quad residents.

The design was widely popular and collected over $1,000 in profits. This helped H-Quad win the campus-wide fundraising competition and all proceeds were donated to local charities and nonprofits within the Stony Brook, NY area.

Stony Brook University | H-Quad ‘Tis the season apparel

‘Tis The Season To Donate In Style

Project Overview

My design was selected as the winner for the 2016 ‘Tis The Season Sweater Design Contest in H-Quad, Stony Brook University, and had the honor of being used to garner donations for nonprofit organizations around Long Island,NY.
Additionally, various supplemental assets showcasing the spirit of H-Quad were created, generating a brand around ‘H-Quad’.
H-Quad is one of the undergraduate residential communities at Stony Brook University. It is home to over 1,200 residents and professional staff, and focuses on 'Leadership and Service.'

SERVICES PROVIDED: BRANDING, Direction, Marketing

CHALLENGES

As H-Quad is a community of undergraduate students, finding something that appeals to a wide range of students is a necessity.

SOLUTIONS

Focusing on what brings the students together, the quad itself, aided in creating a sense of unity to stand behind. To symbolize this unity in Leadership & Service, I opted for a logo using the common hand-sign that H-Quad members would make — keeping it modern with a varsity collegiate touch to appeal to a wide student audience.

Winning 'Tis the Season Design

Additional Branding Characters for H-Quad & Langmuir Hall

Mug and Coffee Cup Mock Up

Stony Brook University | H-Quad ‘Tis the season apparel

‘Tis The Season To Donate In Style

Project Overview

SERVICES PROVIDED: BRANDING, Direction, Marketing

CHALLENGES

As H-Quad is a community of undergraduate students, finding something that appeals to a wide range of students is a necessity.

SOLUTIONS

✧

✦

✧ ✦

SBU HQuad Apparel Designs

Winning 'Tis the Season Design

Additional Branding Characters for H-Quad & Langmuir Hall

Mug and Coffee Cup Mock Up

Stony Brook University | H-Quad ‘Tis the season apparel

‘Tis The Season To Donate In Style

Project Overview

SERVICES PROVIDED: BRANDING, Direction, Marketing

CHALLENGES

As H-Quad is a community of undergraduate students, finding something that appeals to a wide range of students is a necessity.

SOLUTIONS

✧

✦